At 1K, we are on a mission to redefine offline commerce so that New India can accomplish more in their lives. Our commitment is to transform the way people shop in New India, constantly innovating to make shopping convenient and engaging. While big e-commerce companies excel in specific areas, our model offers a wider range of aspirational experiences through a streamlined delivery framework.
Over the next five years, our goal is to establish 1K as the ultimate shopping destination for New India. We plan to build a network of over 25,000 partners, creating opportunities for various brands to reach consumers. In our pursuit of fulfilling the unique desires of this market, we don't just intend to expand our distribution network; we also plan to incubate diverse D2C (Direct-to-Consumer) brands across various categories. These brands may be developed in-house or through partnerships with digital-native enterprises exploring offline channels. Our early ventures into Indian staples and home care categories under our own brands exemplify our visionary approach
